Becoming a mentor is one of the most rewarding things you can do, both for yourself and for the person you are mentoring. I have been on the receiving end of a great mentor myself, and now I have been asked to help mentor two people with their personal brands. This is an incredible opportunity […]

READ MORE →

The Importance of Self Critique – Diary Entry 4
0

Self Critique is one of the most important ways in which you can keep progressing. if you can be honest with yourself, and open about how you can improve then you will take real strides forward. I’m a big believer in self analysis and critique as a way of understanding how to be better, and […]

READ MORE →

Switching off provides perspective – Diary Entry 3
0

Sometimes to do more and achieve more, have have to stop doing things. It may sound counterproductive but, hear me out. Switching off is one of the most refreshing things you can do in the pursuit of being Comb-Shaped. It helps give you perspective, helps you see new angles and helps you mind wander with […]

READ MORE →

The Power of Speaking and Networking – Diary entry 2
0

As a Comb-Shaped Marketer your network is vital. its vital for expanding your knowledge and horizons, but also for speaking. A Comb-Shaped Marketer is a leader and a manager. Speaking is a way for you to showcase not only your knowledge and authority, but also your competency. By expanding your network, you will learn more […]

READ MORE →

What is the Diary of a Comb-Shaped Marketer all about?
0

What is the Diary of a Comb Shaped Marketer? The Diary of a Comb-Shaped Marketer is essentially a diary in the form of a podcast. It is the diary of Ben M Roberts, a marketing strategist, author, speaker and podcaster. In each episode Ben lays out his thoughts, ideas and feelings about what it means [...]
READ MORE →

What is a Comb-Shaped Marketer – Diary Entry 1
0

The first diary entry into the Diary of a Comb-Shaped Marketer explores what it is to be Comb-Shaped, why its important and what sort of person should be it. In this first diary entry I explore the term, why generalists are important and look at some of the specific traits associated with being Comb-Shaped. What […]

READ MORE →