Why People share and how marketers can increase the shares of their content

WHY PEOPLE SHARE AND HOW MARKETERS CAN INCREASE THE SHARES OF THEIR CONTENT - Ben M Roberts
In this article I am going to talk you through three major aspects of sharing. First looking at why people share, then looking at how you can increase the number of shares of your or your companies content. Finally I will also bring to light how all sharing isn’t necessarily public or trackable. Here we go . . . Over your...

Why selling on Social Media isn’t the same as Social Selling

Why selling on social media isn't the same as social selling
Yes selling on Social Media and Social Selling aren’t the same. They are intrinsically linked yes, but the processes are different, both in time, techniques and skills required. The problem comes where people mix up the where they place the word selling. Do they place it before social or after? Yes, something so simple can completely change the meaning...