What is the Diary of a Comb-Shaped Marketer all about?

What is the Diary of a Comb Shaped Marketer?

The Diary of a Comb-Shaped Marketer is essentially a diary in the form of a podcast. It is the diary of Ben M Roberts, a marketing strategist, author, speaker and podcaster. In each episode Ben lays out his thoughts, ideas and feelings about what it means to be Comb-Shaped. All the while, asking thought provoking questions of the industry, and the people within it. It is about expanding minds, and broadening horizons.

This diary, Ben hopes will serve as a guide, and as a source of inspiration to help more marketers, communicators and business people to become Comb-Shaped. Why? Because marketers that are Comb-Shaped are the future leaders, managers, directors and owners. They are the key decision makers, and their broad knowledge of marketing and business, the roles within it, are what will make them the best people to lead teams and organisations.

That is what the Diary of a Comb-Shaped Marketer is all about.

diary of a comb shaped marketer podcast

Who is it for?

The podcast is for the future marketing managers, leaders and directors. It is for those people, who are generalists, not specialists. It is for marketers that wants to broaden their knowledge, expand their horizons, and have a desire to understand how things are pieced together to form an effective marketing strategy.

If you want to expand your broader knowledge, want to dig a little deeper into what the roles of specialist marketers are, and want to be a future leader, then this podcast is for you.

How will the podcast work?

It will literally be a diary, that will be created as and when worthwhile. This could mean 3-4 a week, or once a week. Ben will not put out podcast episodes just for the sake of it.

Most episodes will consist of just Ben, however, that will not always be the case. He will co-produce some episodes with special guests, who are living the Comb-Shaped philosophy, or those who can help Ben to understand the wider role of marketing, and the people within it.

Where can you listen?
Listen on
Pretty much available on all good podcast apps

Apple Podcasts

Google Podcasts

TuneIn Radio

iHeart Radio

Latest Comb-Shaped Marketer Content

The Importance of Self Critique – Diary Entry 4

Self Critique is one of the most important ways in which you can keep progressing. if you can be honest with yourself, and open about how you can improve then you will take real strides forward. I’m a big believer in self analysis and critique as a way of understanding how to be better, and […]

Switching off provides perspective – Diary Entry 3

Sometimes to do more and achieve more, have have to stop doing things. It may sound counterproductive but, hear me out. Switching off is one of the most refreshing things you can do in the pursuit of being Comb-Shaped. It helps give you perspective, helps you see new angles and helps you mind wander with […]

The Power of Speaking and Networking – Diary entry 2

As a Comb-Shaped Marketer your network is vital. its vital for expanding your knowledge and horizons, but also for speaking. A Comb-Shaped Marketer is a leader and a manager. Speaking is a way for you to showcase not only your knowledge and authority, but also your competency. By expanding your network, you will learn more […]

What is a Comb-Shaped Marketer – Diary Entry 1

The first diary entry into the Diary of a Comb-Shaped Marketer explores what it is to be Comb-Shaped, why its important and what sort of person should be it. In this first diary entry I explore the term, why generalists are important and look at some of the specific traits associated with being Comb-Shaped. What […]